LOGO & MINI CVI
FlexFunding is a FinTech Company. The common denominator for the product portfolio at FlexFunding is, bringing the right parties together. Making a match. Whether it’s borrower with lender, finding the right accountant system or insurrance. The task was to modernize the logo and create a hands on mini CVI for them to use for daily tasks.
The square (1) symbolises trust and solidity. 
Inserting the negative F (2) creates a double F, perfectly intertwined, symbolising the right match. 

The Name, in english, are two words, but here it’s written without a space, with “FLEX” being bolder to stress the pronunciation and create a coherency and readability of the name.
Mini CVI
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